Maximizing video to build brands,
drive engagement and generate results
OPENING KEYNOTEFernando Machado, CMO
GET READY FOR VIDEO MARKETING 360
The first dedicated event focused on the full lifecycle of video marketing campaigns—from strategic planning and content creation to media buys, distribution and measurement—will bring the full industry together for three days of learning, sharing and networking.
JOIN HUNDREDS OF VIDEO MARKETING PROFESSIONALS
Attended by Fortune 1000 marketers, media companies, publishers, creative agencies and media buyers, Video Marketing 360 was designed to inform and inspire every client, every agency and every partner involved in video marketing campaigns.
With more than 45 sessions, a speaking faculty featuring some of the brightest minds in video marketing and session formats designed to inform and inspire, you will get the latest insights from the greatest instructors. The agenda focuses on the full lifecycle of video marketing campaigns, from content creation and brand storytelling to cross-screen distribution and attribution. We’ll dive deep into some of the most pressing topics in video marketing, including holistic video planning, cross-platform measurement, scale vs targeting and the opportunities in Advanced TV. And you can learn across multiple formats, including traditional breakouts and general sessions, roundtable discussions and peer-to-peer activities. Just announced opening keynote: Burger King CMO, Fernando Machado.
Video Marketing 360 has a variety of activation options available, from traditional exhibits to non-traditional sponsorships. To review options, click here for our partner prospectus or contact Anna Lawler at firstname.lastname@example.org.
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